A major challenge that we all face is the struggle to win new clients. It is important to know that you are not on your own in this. There is no silver bullet way of winning new clients but the question to ask is how do we stand the best chance of winning new clients?
We must understand and influence the laws of probability in our favour to win more clients than not win them.
So how can we combat lowballing against those competitors who offer a very poor service for a very cheap price? Here are the steps we can put in place to combat this problem.